YouTube's Surprise Move

Users logged out or in Incognito mode now see a blank homepage on YouTube.

Missing Recommendations

No more video suggestions unless users start watching content.

New Message

The site prompts users to start watching to build a personalized feed.

Reported Change

Bleeping Computer first noticed the absence of recommendations.

Unclear Timing

It's unclear when YouTube implemented this change.

User Experience

Some users logged in and cleared history still see the same message.

Confirmed Testing

We tested and found the homepage blank in Incognito mode too.

Past Reversal

YouTube previously halted recommendations for some users but reverted it.

Mixed Reactions

While some users may appreciate the privacy, others find it inconvenient.

Potential Benefits

Users can now build recommendations locally from scratch.